Who’s ’Berta?
Roberta Morris, aka ’Berta, is a Creative Director, brand strategist, and founder of Leave It to ’Berta with 30+ years of experiencing working agency-side and in-house with solopreneurs and nonprofits to Fortune 100 and 500 companies.
But these days, she’s not just interested in creating the thing. She’s interested in helping you figure out what the thing should be in the first place.
Organizations don’t always need another designer. Sometimes they need an experienced creative director in the room, someone who can see the big picture, ask the right questions, connect the dots, and help steer the creative work.
How ’Berta Can Help.
Whether you’re launching a new business, refreshing an established brand, or preparing for your next stage of growth, every successful mission starts with a conversation. ’Berta partners with you to uncover what makes your organization unique, where you want to go, and the best flight path to get there.
Through a collaborative strategy first and design second approach, ‘Berta helps guide every creative decision. From logos and websites to marketing campaigns and beyond, the result is purposeful branding that connects with the right audience and supports your long-term goals of growth and keeps your customers coming back.
So, if you need help clarifying your brand strategy, guiding an internal team, managing outside creative partners, or simply having an experienced creative brain on your crew, ’Berta can step in where you need her.
Some Previous Clients
Alameda Health Systems, AssetMark, Cadbury/7UP, Career Girls, Chevron, Collaborative Classroom, College Track, Dallas Museum of Art, Diversity Lab, Galleria, Gap/Old Navy, Grupo Modelo, The Integer Group (Omnicom), Irving Arts Center, Jose Cuervo, Kenneth Rainin Foundation, Latitude (Richard’s Group), Lawrence Berkeley Lab, Lob, Marcus&Millichap, McCann-Erickson, McDonalds, Mission Minded, National Geographic, Ogilvy&Mather, Pottery Barn, Rolling Rock, Safeway.com, San Francisco Historical Society, 7-Eleven, Inc., Texas Instruments, Thanx, Toni&Guy, and Viacom
Curious how it all works? Explore the her process to see how a conversation leads to a customized flight plan and brand ecosystem.
Explore’Berta’s portfolio and dive into case studies for insights into her process and impact. Read testimonials from clients, and stay updated with her latest appearances and thought leadership.
Is your brand feeling lost in space? Schedule a 30-minute consultation with ‘Berta to get back on course! 🚀
What does ’Berta do in her free time?
’Berta enjoys giving back to the community by using her design powers for good for such organizations as Career Girls and Taproot Foundation. She also writes about all things colorful and creative on her Martini Minute blog.
When she’s not designing something, ’Berta enjoys making art, crocheting, exploring science, studying history, being in nature, creative writing, tending her garden, traveling the world, eating adventurous foods, drinking artisanal coffee, singing karaoke, and hanging out with her cats.
